What becomes of Sala?”

The SOS Children’s Village Foundation provides a loving home for children in need and supports at-risk families with various education, health and income generation programs. To obtain the donations needed for this, we created a cross-media campaign.

Who knows how many bright minds are lost to the world because children who grow up in bad conditions never get the chance for a proper education? Who knows? Maybe the key to curing cancer lies in a slum in Ethiopia. Perhaps even the future UN ambassador is from Nepal if he wouldn’t have alcoholics as parents or take care of his younger siblings instead of going to school. With a moving campaign, we showed that donors have it in their hands to give children a chance for a better future.