Kick-off for the new appearance

Schmolz + Bickenbach Stahlcenter AG from Wil SG (SCHMOBI for short) was given a new look just in time for the start of the 2014 World Cup. The theme of the new look focused on the team, so the employees played a key role. To anchor the team idea from the beginning, we organized a launch event with SCHMOBI. The aim was to introduce the new website and to promote team spirit and a sense of belonging within the team. Of course, everything revolved around football – from the invitation to the Wil stadium on the day the World Cup kick off, where the event took place. The opening match was broadcasted live on a big screen, and even the activities were football themed.